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What You Gain

Zolak delivers an immersive “build-your-own” product experience that transforms ordinary PDPs into high-performing sales engines.
3× More time spent on page
45% Increase in sales uplift
28% Shorter sales cycle
40% Reduction in returns
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What Is the Zolak Product Configurator?

A Smarter Way to Shop Online

The Zolak Product Configurator is a browser-based 3D solution that lets customers explore, customize, and preview products in real space. It’s interactive, accurate, and instant.
  • Seamless website and e-commerce integration.
  • Real-time 3D customization with photorealistic rendering.
  • Smart configuration logic that prevents invalid combinations.
  • AR-enabled  for real-world preview.
  • Adaptive performance on any device.
Zolak Product Configurator

Zolak Configurator Key Features

Photorealistic, Real-Time 3D Visualization

Present a high-fidelity, true-to-life view of your product with the Zolak configurator.
  • Ultra-clear 3D rendering with accurate colors and materials.
  • 360° rotation, zoom, and full 3D product exploration.
  • Adjustable lighting (daylight, evening) for real-world previews.

Full 3D Product Customizer

Give customers complete control over the product with accurate customization.
  • Swap colors, textures, materials, and finishes instantly.
  • Preview unlimited variations in real-time.
  • Smart rules ensure only valid, manufacturable combinations.
  • Consistent performance across devices without sacrificing quality.

AR 3D Product Visualization

Extend the power of the configurator into the real world with Augmented Reality. Customers can place products in their actual space directly from the browser — no app required.
  • Preview configured products in real environments.
  • Instantly understand fit, layout, and true-to-scale proportions.
  • Turn passive browsing into an immersive, interactive experience.

Dynamic Pricing Based on Selected Options

Make pricing transparent and instant for every configuration.
  • Automatic price updates as features or options are selected.
  • Avoid surprises at checkout.
  • Streamline the buying process and improve conversion.
Zolak Product Configurator

Zolak Makes a Difference

Without
  • Buyer's remorse
  • Limited website interaction
  • Ineffective product presentation
  • Limited product display options
  • Static images
  • Lengthy visual content updates
  • Lower conversion
  • Limited opportunities for upselling
With
  • Informed decisions
  • Boosted site time and engagement
  • Comprehensive product presentation
  • Continuous visuals variety
  • 360° viewing and virtual showrooms
  • Effortless content refresh
  • Faster buying decisions
  • Upselling complementary items

Interactive 3D Product Configurator for Every Industry

  • Furniture Configurator
    Furniture Configurator
    Customize materials, colors, fabrics, and details in real time with photorealistic 3D, and see the product in your space with AR.
  • 3D Product Configurator for E-Commerce
    3D Product Configurator for E-Commerce
    A universal solution for any configurable product, designed to boost engagement and conversions.
  • Jewelry Configurator
    Jewelry Configurator
    Personalize rings and jewelry with metals, gemstones, and engravings using precise, macro-level zoom.
  • Shoe Configurator
    Shoe Configurator
    Let buyers design unique shoes by selecting colorways, soles, and materials.
  • Watches Configurator
    Watches Configurator
    Personalize Rolex and other watches by adjusting straps, dials, and finishes.
  • Automotive Configurator
    Automotive Configurator
    Personalize models, trims, wheels, interiors, and tech add-ons.
  • Electronics Product Configurator
    Electronics Product Configurator
    Visualize custom PC builds (GPU, RAM, Case) or appliance finishes.
  • Manufacturing Configurator
    Manufacturing Configurator
    Display components, add-ons, and technical configurations with complete accuracy.
  • 3D Product Merchandising
    3D Product Merchandising
    Create interactive product displays for digital showrooms, retail experiences, and B2B presentations.

Why Market Leaders Choose Zolak

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Boost Conversions
Turn casual browsers into confident buyers with an interactive “try-before-you-buy” experience.
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Reduce Returns
Cut costly returns by ensuring the digital product matches the real product perfectly.
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Effortless Upselling
Let customers instantly see the impact of premium materials and add-ons, naturally increasing AOV.
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Lower Operational Costs
Show more product variations online without producing physical samples, cutting costs on prototyping, logistics, and reshoots.
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Faster Decisions
Real-time customization, instant pricing, and visual feedback remove friction from the buying journey.
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Speed to Market
A headless approach allows for rapid integration into Shopify, Magento, or custom stacks.
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3D media makes for a much more interactive shopping experience. Customers can examine our products from every angle, including AR, which helps them get a better sense of quality, size, and other details that matter.

Rebecca Minkoff Co-founder & CEO, Uri Minkoff

Discover the Full Zolak Ecosystem

3D Digital Showroom

Integrate our Zolak Showroom with build-in configurator to offer customers an immersive way to plan their interiors within a simulated or their own digitized space. Want to see a chair next to the window? They can move it. Not sure if the coffee table goes well with the rug? They can swap it out.

360° Images for eCommerce

Say goodbye to traditional 360° product photography. Zolak’s 3D Viewer delivers smooth, high-fidelity 360° and full 3D product rotation directly from your digital models — no photoshoots, no manual work, no limitations.

Silo & Lifestyle Renders

Create unlimited, marketing-ready visuals from a single 3D model or 2D product photo.
  • Silo Renders: Clean, perfectly lit product shots with full control over angles, lighting, and configurations — ideal for e-commerce, catalogs, and packaging.
  • Lifestyle Renders: Showcase products in realistic interior or exterior environments to highlight scale, style, and context — no studio setup required.

Are you using any of these platforms?
We integrate with each of them and more

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FAQ

What technical requirements are needed to run the Zolak Configurator?

Zolak runs entirely in the browser using WebGL/WebAR. No plugins, downloads, or special hardware required. It performs smoothly on modern desktop and mobile devices.

How does the configurator handle my complex product rules and logic?

A built-in smart logic engine ensures customers only see valid, manufacturable configurations — preventing errors and support issues.

How long does it take to implement the configurator on our website?

Technical integration is fast and straightforward. A lightweight code snippet embeds the configurator on your product pages, with full integration into platforms like Shopify, Magento, or custom websites.

What if we don't have 3D models of our products?

Zolak offers a dedicated 3D modeling service. We can convert your existing CAD files, engineering blueprints, or high-resolution photos into web-optimized 3D models.

What kind of ROI can we expect?

Clients report higher conversion rates, lower returns, reduced photography costs, and increased average order value within the first months of implementation. Zolak pays for itself quickly through improved product experiences.

Will the configurator slow down our website?

No. Zolak prioritizes optimization. Our models are highly compressed and streamed efficiently, ensuring the configurator loads fast without negatively impacting core website performance.


Read the Latest on 3D Configurators & Augmented Reality

Keep up with Zolak’s insights on interactive 3D customization, AI-driven personalization, AR experiences, and the cutting-edge trends shaping e-commerce product visualization.

Visit Our Blog

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Bring your products to life with the Zolak Configurator — sign up and try it free for one month.

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