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HFA Member &
Your Growth Partner

Trusted by Brands Hosting 100,000+ Products and Counting

Explore Our Products at a Glance

  • Showroom with Preset Interiors
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  • Showroom with Built-In Configurator
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  • Photo-Driven Showroom
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  • Configurator
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  • AR Product Try-On
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  • Studio
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  • AI Visual Assistant
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Part of the European Retail Community

As a Startup Partner of the Austrian Retail Association (Handelsverband), Zolak is building stronger connections with retailers, innovators, and the wider retail ecosystem across Austria and DACH.

Handelsverband Startup Partner

Platform features

One 3D Visualization Platform Powering the Entire Customer Journey

Zolak Studio: Product Visuals at Scale

In Zolak Studio, your ecommerce team can create consistent, on-brand visuals for product pages, catalogs, and marketing campaigns — from clean silo shots and close-ups to hero and lifestyle imagery. Choose the production path based on what asset you have:

3D Product Rendering - Photorealistic, server-side renders generated from your 3D models.
AI Product Photography - A self-service AI tool for creating complete PDP content packs - product images plus AI-generated product descriptions, no 3D model needed.

High-Detail 3D/360 Product Viewer

Give shoppers the confidence static product photos can't. This is a truly interactive 3D viewer - not a pre-rendered 360° image carousel. Built on a real 3D model, it renders lighting, materials, and reflections live as shoppers explore.
  • Explore every angle with smooth, interactive 3D/360° rotation.
  • Experience true-to-life visuals with PBR materials, realistic lighting, shadows, and reflections.
  • Zoom in to inspect textures, stitching, and product details in ultra-sharp 4K.
  • Combine interactive 3D with an image gallery - upload your own product photos or generate visuals within the Zolak platform.

3D Product Configurator

For products with multiple customizable options, the Configurator lets shoppers build their own version directly on the PDP and see every change in real time.
  • Choose colors, materials, finishes, and other options, and see the 3D model update instantly with photorealistic rendering.
  • Built-in configuration rules automatically exclude incompatible combinations, so shoppers can only create valid product versions.
  • With a pricing integration, prices update dynamically as shoppers change options.
  • Full-screen material swatches make it easy to compare colors and finishes side by side before making a decision.

Augmented Reality for Product Visualization

AR is built directly into the 3D Viewer and Configurator - shoppers move from interactive 3D straight into AR without leaving the product page.
  • Launch AR directly on a mobile device or scan a QR code on desktop to switch to mobile.
  • Place the selected product in the room to check its real size and proportions against the actual space.
  • See how the product looks in context alongside the shopper's existing interior.
  • Move and rotate the product in place to explore it from every angle

Virtual Showroom

Let shoppers explore your catalog in context -choose multiple products across categories, place them in a room, customize each item, and save their design with a product and price summary.

Virtual Showroom with a Built-In 3D Configurator - Place products inside pre-designed interiors across different styles, from modern and minimalist to Scandinavian, industrial, and classic.
Showroom Add-On: User Interior Visualization - Let shoppers upload a photo of their own room, clear out existing objects, and place products from your catalog directly in their space.

Live Demo

See Zolak in Action

Try it yourself - change colors, materials, and finishes in real time, just like your shoppers would on the PDP.
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What Is Zolak

What is 3D Product Visualization by Zolak

01

What is 3D Product Visualization?

3D product visualization is the process of creating digital representations of physical products that can be viewed, explored, customized, and placed in different environments. For ecommerce brands, this makes it possible to present products beyond a fixed set of static images and give shoppers a better understanding of their appearance, available options, and how they could work in a real space.

02

Who Is Zolak?

Zolak is an all-in-one, AI-powered 3D product visualization platform where you can handle everything, from 3D modeling and setup to the most advanced forms of interactive visualization available today.

You can start with core functionality and gradually expand into additional capabilities as needed — all within a single system, without fragmented tools, vendors, and extra effort.

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A Single Platform for Your Entire Product Visualization Workflow

Instead of stitching together multiple tools, teams use a single platform that covers the entire lifecycle of product visualization — from static renders to fully interactive 3D experiences, all managed in one place.

  • Build your digital product catalog — Create, upload, and manage 3D models, materials, and product variations in one system.
  • Create product visuals — Generate consistent renders and AI-powered product content for PDPs, catalogs, and marketing.
  • Make products interactive — Let shoppers explore products in 3D and customize available options in real time.
  • Visualize products in context — Bring products into pre-designed interiors or shoppers' own spaces.
  • Launch and scale — Start with the capabilities you need and expand your product visualization workflow as your catalog grows.
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Professional Services

Let the Zolak Team Handle It

From 3D modeling to showroom setup and technical integration, our team can handle the work end-to-end, so you can focus on your business while we get your catalog and experiences ready to launch.

  • 3D Modeling
    Creation of high-quality 3D models and materials. All materials are stored in your CMS and can be reused across new product configurations.
  • Product Catalog Setup
    Product Catalog Setup
    We upload and configure your products, including variations and pricing logic, so your catalog is ready to use.
  • Showroom Gallery Setup
    Showroom Gallery Setup
    Delivery of ready-made and custom 3D scenes designed to match your brand and products.
  • Technical Integration
    Technical Integration
    Implementation of interactive modules, including Virtual Showroom and Product Configurator, using standard or custom setups.
  • Ready Render Packages
    Ready Render Packages
    Receive ready-to-use render packages of Pro Version — curated and delivered to match your specific production needs.
  • Additional Services
    Additional Services
    API synchronization of catalog, inventory, and pricing data, plus ERP, CRM, and eCommerce integrations. Custom features and UX flows available for unique business needs.

Client Testimonials

What Our Customers Say

Valolma Logo

Emilia Peltola

Owner, Valolma

⭐⭐⭐⭐⭐

"Zolak is not just a service provider, they are a trusted partner. Professional, knowledgeable and deeply committed to delivering the best possible results.

We worked with Zolak on the development of software and 3D models for curtains and our experience has been outstanding. They proactively identified risks, brought clarity to complex requirements, and delivered thoughtful, effective solutions at every stage."

Cut Throat Knives Logo

Aidan Mackinnon

director, Cut Throat Knives

⭐⭐⭐⭐⭐

"The team at Zolak were fantastic to work with. Every step of the way they were responsive, amenable to changes and clearly communicated pricing.

I couldn't be happier with the service that they've provided and look forward to working with them well into the future."

Product Page Experience

Built for Ecommerce Product Pages

A few static images can give shoppers a general idea of what a product looks like, but they cannot replicate the experience of exploring a product in person.

Before making a purchase, shoppers want to see products from different angles, compare options, understand their preferred version, and see how it will work in their space.

With 3D visualization for ecommerce, Zolak helps teams answer these questions directly on the PDP.

Clear Product Visuals

Make details, shape, materials, and the overall product easier to understand beyond a fixed set of images.

Option Comparison

Help shoppers understand the differences between product variants and available options before selecting one.

Personalization

Give customers a more active role in shaping the product around their preferences.

Real Space Context

Help shoppers understand how products relate to their space, surroundings, and other products.

WHERE ZOLAK FITS

Industries We Work With

Zolak supports brands across industries where product appearance, customization, and context play an important role in the buying decision.

GET STARTED

How to Get Started

Start with what you have - product photos or 3D models - and grow into full interactive product experiences at your own pace.
01
Setup
Account Setup

Access your Zolak CMS account and choose your path - start with product photos in AI Studio, or bring in 3D models for 3D rendering and interactive experiences.

02
Configure
Set Up Your Catalog

Going with 3D? Upload your models, materials, and product variations to prepare them for rendering and interactive experiences. Don't have 3D models yet? The Zolak team can create them for you.

03
Integrate
Embed the Module

Add a ready-to-use code snippet to your product pages to display interactive modules (3D Viewer, Configurator, or Virtual Showroom).

04
Go Live
Launch & Scale

Manage your catalog and generate new visuals whenever you need them - AI-generated images from product photos, or photorealistic 3D renders from your models.

FAQ

What’s the difference between 3D visualization and 3D rendering?
3D visualization is the overall process of creating interactive and static digital representations of products. 3D rendering is the final output — the photorealistic image or animation generated from a 3D model.
 
How is 3D visualization software used?
3D visualization software is used to create, manage, and display interactive product experiences online. With one 3D model, you can power 360° product viewers, AR try-before-you-buy experiences, 3D configurators, virtual showrooms, and high-quality product images.
 
What are the benefits of 3D product visualization?
  • Higher conversion rates through interactive product exploration
  • Increased AOV with bundles and “Shop the Look” experiences
  • Faster content production from one reusable 3D model
  • Reduced returns through better product understanding
  • Lower content costs compared to traditional photoshoots
How does Zolak’s 3D product visualization software stand out from competitors?
Zolak is an all-in-one platform. No need to coordinate between agencies, freelancers, or multiple vendors. Your dedicated Zolak team manages 3D modeling, onboarding, integrations, custom features, and ongoing support — all at competitive pricing. All assets are securely stored in the cloud, giving you full control and peace of mind.
 
How does Zolak’s pricing work?
Zolak offers enterprise-grade quality at a flexible SaaS price point. Our modular pricing scales with your business, ensuring you only pay for the tools you actually use.

  • Setup / Implementation Fee: One-time fee for configuration and uploading your 3D assets. Quote-based, depending on catalog size.
  • Platform Fee: Starts at $25/month.
  • Optional Modules: Add features like a 3D Configurator starting at $25/month.
  • Pay-As-You-Go Studio: Credit-based pricing for generating imagery (e.g., $120 for 1,000 credits).
How long does implementation take?
Implementation usually takes a few steps. First, we create your 3D product models and set up product details, variations, and materials in the CMS. Then, we connect the visualization tools to your website using a simple code snippet or iframe. The exact timeline depends on your catalog size, but once the first products are ready, adding new ones is fast and easy.
 

Read the Latest From the Zolak Team

Explore product updates, 3D visualization strategies, industry trends, and practical insights to help ecommerce teams sell more with immersive experiences.

Transform your store with AI-powered product visualization!

Personalize your customer experience, boost conversions, increase average spend, and elevate key success metrics—all with our cutting-edge technology. 
Start innovating today!